Thursday, November 20, 2008

Stop the Music!!

Just Think - "The Price of Success is Less Than the Price of Failure"


Music Can Still Earn Without Record Sales- How to capitalize on Music for your next Joint Venture.


Music industry is in trouble, especially the musicians, with declining CD sales caused by internet and digital music. Free music-sharing technology and piracy fueled the musical crisis. The crisis is so large, some artists are joining the flow. Radiohead dispensed their record company contract and went home-based recording and internet marketing. Trent Reznor or Nine Inch Nails, too. Madonna also left her recording company and made joint ventures with event and tour organizers.

The musical revolution largely marginalized small and new musicians because they do not have the same strong fan base that Radiohead, Reznor and Madonna have. Though social networks (MySpace) and music-sharing technology (Limewire) offer them a global marketing opportunity, but they rarely earn from them unless they go in e-business.

Musicians rarely are business-oriented. They simply create and play music. That is why record companies thrived—they manage musicians and their music to earn. Thus, joint venture in music industry is large.

Selling music online is promising, but big companies already ruled the new industry like iTunes. Having music sold with iTunes would largely cost musicians. A music bar or restaurant, on the other hand, can be a good music business especially for new and small musicians because it is less capital-extensive.

Joint ventures can best minimize the capital and business management requirements for small and new musician-entrepreneurs.

With a joint venture partner, you can start a new face of music business. You can start by finding the best location for the music bar. Look for areas that are within or along business areas, those that have heavy traffic. Street strips where music bars thrive can be helpful, but niching in no-music bar zones can be more promising.

Invest on good sound system and equipment. As joint venture partner-musician, you can have your capital share in this equipment alone while your partner-business manager can largely invest on food and restaurant. Specialty food should be in the menu. Specialty food will not be a priority if the joint venture focuses on good music.

Your investment will be in the form of preparing and maintaining the sound equipment, inviting other musicians to play and local fan base to watch and eat in your music bar.

Here's to your Success!

Rivers

"Award Winning Entrepreneur, and Joint Venture Specialist, Rivers Corbett offers an opportunity to a limited number of entrepreneurs who are looking to steer clear of the typical ''Get Rich Quick'' hype. Click on MyInternetBiz for more information.

Monday, November 17, 2008

How to use Online Marketing Services as your Secret Weapon in Joint Ventures

As the number of Internet users rapidly grows in every corner of the globe, online marketing services mushrooms too. In India alone, there are approximately 32 million active Internet users. This means that people are more likely to settle 'buying' into the cyberspace . In response, the demand of online advertising grows too thereby creating more opportunities for new business ventures.

Online Marketing services include SEO or Search engine optimization, email marketing, article marketing, e-newsletters, press releases, among the others. This paved the way for a new industry to boom - online businesses.

This also has provided the growth of small home based businesses like leads generation, english tutorial services for Japanese and Koreans, affiliate marketing (pay per click, etc.), online banner advertising space, virtual personal assistants, online photography business, article writing for ezine websites and many others.

Outsourcing companies who provide online marketing services often make money from short term contracts which usually last for two to three weeks. They provide leads for telemarketing firms (business to consumer and business to business), website design and making, database management of their clients such as schedules and appointments, email correspondents, business directory listings, SEO or web traffic increase for small to medium sized businesses who cant seem to make their websites get to the top of search engines, and market CRM (Customer Relationship Management) software for companies who still use the old school paper based filing systems.

Moreover, online marketing services are just about everything you can sell on the internet. Good thing about this field is you can do your own business at your own pace - time freedom. Although you need to pass projects on certain deadlines, it’s still better than putting up all your money to start up a small business firm, you can try one or more types depending on your time availability.

In addition, online marketing is a must for all companies since more and more people, especially ages from 18-35 go online to obtain information such as news, communications and financial services. So ignoring the need to have your space online is just like ignoring one of your key clients/customers. Since the direction is into cyberspace, companies who would want to improve their sales output and maintain a solid client base must reserve their space the soonest time possible.

Here's to your Success!

Rivers

"Award Winning Entrepreneur, and Joint Venture Specialist, Rivers Corbett offers an opportunity to a limited number of entrepreneurs who are looking to steer clear of the typical ''Get Rich Quick'' hype. Click on http://myinternetbiz.ca for more information.

Friday, November 14, 2008

Just Think..

Are you bored with life? Then throw yourself into some work you believe in with all your heart, live for it, die for it, and you will find happiness that you had thought could never be yours.

Dale Carnegie

Thursday, November 13, 2008

Marketing..Smarketing...Does it Work for Joint Ventures?

To date, there would be thousands of definitions of marketing. However, most marketing gurus say that the best ones are focused on customer orientation, need satisfaction, and customer wants and requirements. The AMA or American Marketing Association defines it as "an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders."

The industry is highly creative in all stages of the marketing process or, in all states of the model they call the 'marketing mix', from product, pricing, promotion to distribution. Oftentimes, marketers always tend recreate and revise it self in the process. Its industry is in fact, fills the whole social atmosphere of modern industrial life. Everywhere we see banners, posters, billboards, electronic and mobile advertising, we get mails from companies, encounter a stranger trying to make us buy their product, receive calls from telemarketers, and the list goes on.

The subtle representation of images in the social environment makes marketing easier. It subliminally relays the message and entices people to like the product, buy the idea and eventually purchase the product. Clever as it may sound but objectively, that’s what the picture looks like.

There are hundreds of marketing topics to date. The most essential ones include strategic marketing planning and tactics, communications, service marketing, e-marketing or Internet marketing, database marketing, market research, customer relationship management and creative marketing. In addition, marketing is just about everything in trading. It’s what companies do to place their product to their potential customers.

Joe Girard, hailed as the greatest salesman once mentioned that it is always a win-win situation for both the marketer and the consumer once a sale is made. To add, the whole process of marketing involves a lot of legwork for both the marketer and the potential customer. On one hand, the marketer works hard to make a sale, having all the prerequisites from product training to actual practice. On the other hand, the potential customer goes through pressure in comprehending the benefits of the product it can bring on his/her end. Once convinced, brings reward and satisfaction to both ends. For the marketers, this is an exciting game to venture into. It’s a battle between winning and losing. But like most self help book says, winning is always the goal, and so are for the marketing departments of all companies.

Here's to your Success!
Rivers

"Award Winning Entrepreneur, and Joint Venture Specialist, Rivers Corbett offers an opportunity to a limited number of entrepreneurs who are looking to steer clear of the typical ''Get Rich Quick'' hype. Click on http://myinternetbiz.ca for more information.